Crafted on the island of Korčula, TRUT gin captures the essence of fleeting summer moments and the promise of unexpected adventures. Followed by research and creative development, we have shot their first campaign that encapsulates ephemeral summer moments and the allure of unforeseen journeys.

The campaign landed where the concept started. Product and set compositions carrying the heat, the stillness, the texture of the island. A first campaign for TRUT that treats the gin as inseparable from where it comes from, the product and the place reading as one.